Zero Idea

Zero Idea is the solo project of Benji Fales, serving as a custodian of the past and curator for the future. Based in the sanctified streets of San Francisco, Zero Idea is a producer and DJ blurring the lines between reverence for tradition and the pursuit of innovation. Inspired by the American & UK House and Techno scenes of an earlier era--rooted in the philosophy that music should be experienced, not just heard. This ethos spans beyond just his music, but is also a through line of his event series DOMAIN. Zero Idea champions the analog, upholding the legacy of vinyl in a world that continues to drift toward digital monotony. Music is a ritualistic act of defiance against sterile homogenized modernity and mainstream culture. His sets are an alchemical